Research Plan

1. Research Projects:
   • The global competitiveness of the Arab Republic of Egypt
   • The effect of political incentives on shaping the cognitive and emotional aspects of the Egyptian voter
   • Problems and determinants of the performance of small and medium organizations in the Nile Basin countries
   • Determinants of technical efficiency of small and medium enterprises in the African continent
   • The effects of the digital transformation strategy on the Egyptian business environment
   • Social Marketing, Idea Marketing and Political Marketing
   • International Marketing and E-Marketing

• Business ethics
• Green practices for human resource management
  • Managing business risks
  • Behavioral trends in finance
  • Artificial intelligence in the business field.
  • Traditional and electronic business management fields in profit and non-profit organizations
  • Human resource management aspects in achieving competitive advantage
  • Electronic human resource management
  • Electronic financial management
  • Strategies to influence leadership and interactions.
  • sustainable production, digital production, and customer involvement in production.
  • Entrepreneurship
  • Green practices for human resource management
  • Negative leadership styles
  • Positive behaviors of workers in organizations

1. Conferences
   • Holding an annual conference for the department in March every year. The conference starts with the chairmanship of Prof. President of the university, starting from next March 2020 entitled "The Egyptian Business Environment in Light of the Challenges of Digital Transformation"
   • Participating in the annual conference of the faculty.

1. Seminars

The department is planning to hold a seminar about the problems that face business organizations, whether they are for profit or non-profit organizations. It is suggested that the title of the first seminar to be "The future trends of jobs and skills in the Middle East and North Africa until 2030"

1. Discussion Seminars

Seminars are regularly held on the last Monday of every month at the department level. The seminar presents and discusses the local and international developments in business administration fields.